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How Much Does Wix Cost? [Pricing Breakdown]

Written by, Alex Bosnjak

Updated May, 25, 2022

Before digging into whether or not Wix is affordable, let’s see what Wix is and why it’s so popular among business owners. 

The free cloud-based website builder has millions of users worldwide. They all appreciate its extensive features and more than 500 customizable templates that can help anyone build a website in no time.

But how much does Wix cost, and what’s the best pricing plan for your needs? 

Let’s compare all the options to find out. This article sheds light on everything you need to know about:

How Much Does Wix Cost and Is It Expensive? 

Now, it’s time to address the elephant in the room. So, how much does Wix cost? 

You can use the platform for free unless you buy professional features, like your own domain name. In that case, the Wix payment plans start at $14 with the Combo Plan and go up to $500 per month. 

Let’s take a look at each plan and what it offers. 

Wix Plans and Pricing

According to Wix statistics, the platform has around 4.5 million paid users. It allows users to build websites with drag and drop.

Wix has eight plans — a free plan, four website plans, and three business ones. 

Do you want to build a website in Australia? If we’re talking about Wix fees in Australia, the base plan costs $14.5 per month, and you can use it for both personal and small business websites.

Wix Free Plan – Pros and Cons

Similar to other website builders, Wix offers a free plan that comes with quite a few limitations. 

It includes:

  • A free subdomain
  • Wix ads that appear on every page of your website 
  •  Up to 500MB storage and bandwidth
  • Customer support 

Also, you can’t install Google Analytics on the free plan. 

How Much Does Wix Premium Cost? 

There are seven Wix premium plans you can choose from. Four are website plans, and three are better for business and ecommerce. 

The cost depends on which one you choose, so we’ll look into them in more detail. The four premium website plans include Connect Domain, Combo, Unlimited, and VIP. 

a hand holding money and a smartphone

Connect Domain 

It’s the most basic premium plan. Keep in mind that it displays Wix ads on each webpage. 

The Connect Domain includes: 

  • 1GB bandwidth
  • Free SSL certificate
  • Free custom domain
  • 500MB of storage space
  • 24/7 live customer support  

You should know that Connect Domain isn’t available in every country. But it’s not much of a plan either. It just allows you to replace the free website domain name. 

Connect Domain costs $7 on a monthly plan, $4.50 if you choose a yearly plan, and $4 if you subscribe for two years.  

The Wix payment plans have three options — monthly, yearly, and two-year subscriptions. The monthly plans are the most expensive.

Combo Plan 

It’s an excellent solution for your personal website and includes:

  • Custom domain
  • Free domain for 12 months 
  • Wix ads removal
  • Free SSL certificate 
  • 2GB bandwidth 
  • 3GB storage
  • 30 minutes of video hours to stream or showcase your content
  • 24/7 live customer support  

The Combo plan carries everything you need to build a good website. While it’s suitable for blogs, Wix.com reviews report that the 2GB bandwidth is restrictive. Still, you can choose one of the hundreds of templates. Also, you can get a custom domain that matches your business brand. But keep in mind that you’ll have to renew it after 12 months. 

The plan stops the Wix ads on your website and offers access to the Wix App market to help you get user-friendly applications for your business. 

The Combo Plan costs $12 on the monthly plan, $8.50 if you choose the yearly plan and $8 with a two-year subscription.  

Unlimited Plan

Wix Unlimited offers an expanded set of features perfect for freelancers and entrepreneurs who want to showcase their portfolios and attract more customers. 

The Unlimited plan includes:

  • Custom domain
  • Free domain for a year 
  • No Wix ads
  • Free SSL certificate
  • Unlimited Wix Bandwidth
  • 10GB storage space
  • 60 minutes of video time
  • Site booster app (free for a year)
  • Visitor analytics app (free for a year)
  • 24/7 live customer support  

The unlimited bandwidth makes this plan ideal for businesses with rapid growth. Plus, the visitor analytics app gives insights to help you improve your website. 

The analytics app helps you identify trends, whereas the site booster enables you to increase your website’s visibility on Google. Compared to the Combo plan, you’ll also receive three times more storage so that you could share more content with your visitors.

The Unlimited plan costs $16 if you choose the monthly plan, $6.25 with the yearly plan, and $5.74 with the two-year subscription.  

VIP Plan 

It’s the most expensive and extensive among the Wix premium plans. Here’s what it offers:

  • Custom domain
  • Free domain for a year 
  • No Wix ads
  • Free SSL certificate
  • Unlimited bandwidth
  • 35GB of storage space 
  • Five video hours to stream or showcase your content
  • Site booster app (free for a year)
  • Visitor analytics app (free for a year)
  • Professional logo
  • Social media logo files
  • Priority customer care

One of the primary VIP benefits is the 35 GB storage, which allows you to share more content with your visitors. It’s a big advantage when we compare Wix Free vs Premium. The plan is perfect for entrepreneurs and freelancers with large portfolios. Also, it’s suitable for bloggers who want to share snippets of their YouTube videos. Plus, priority customer support can come in handy.

If you’re wondering what social media logo files are, they’re the resizable version of your logo. That way, you can promote your business with consistent branding across all social media sites. 

The VIP plan costs $30 with the monthly plan, $12.50 on the yearly plan, and $11.50 if you get a two-year subscription.  

coins in and out of a jar

How Much Does Wix Ecommerce Cost?

Wix ecommerce pricing covers three business plans, which are excellent for product-based businesses that require inventory management tools and hosting services. Also, you can accept online payments on these plans. But let’s check what they offer. 

Business Basic

The plan is good enough for first-timers to start an ecommerce store and come with:

  • Secure online payments
  • Plans and recurring payments
  • Customer accounts
  • Custom URL
  • Free domain for a year 
  • No Wix ads
  • Unlimited bandwidth
  • 20 GB storage
  • Five video hours to stream or showcase your content
  • 24/7 customer support 
  • Unlimited products

Unlike the Business VIP plan, the Basic doesn’t offer customized reports, paid subscriptions, dropshipping products, or earnings in different currencies.

Still, you can build an eye-catchy website with a custom domain on this plan. Plus, you can upload product videos and engage more with your audience. The business plan offers enough for all your multimedia files and crucial data. 

The Wix website cost of the Business Basic plan is $21 if you select monthly payments, $17 with annual payments, and $15.50 with the two-year subscription plan.

Business Unlimited 

Similar to the Basic, the Unlimited plan allows users to build professional websites with a personalized domain. Let’s see what else you’ll get if you choose this option:

  • Secure online payments
  • Plans and recurring payments
  • Customer accounts
  • Custom URL
  • Free domain for a year 
  • No Wix ads
  • Unlimited Bandwidth
  • Storage space
  • 10 Video hours 
  • 24/7 customer support 
  • Receive payments in multiple currencies 
  • Dropshipping of 250 products 
  • Paid subscriptions 
  • Abandoned cart recovery 
  • Automated sales tax calculation up to 100 transactions per month
  • Up to 1000 customer reviews 

On this plan, you can deliver products using the Modalyst dropshipping service.

Reviews are essential as most people don’t shop from an ecommerce store without checking them. But keep in mind that this plan doesn’t offer customized reporting, which is why you might want to look into other Wix business plans.

The Business Unlimited costs $30 with the monthly plan, $25 on the yearly plan, and $22 if you subscribe for two years.

Plus, Wix offers 50% off, so you can purchase the yearly plan at $12.50 and the two-year subscription at $11. 

Business VIP

Here’s the plan for you if you need to work on your small business marketing. It’s the most extensive business and ecommerce Wix offer. Also, Business VIP works well if you need fast customer support and plan to run a large-sized business. You’ll get:

  • Secure online payments
  • Plans and recurring payments
  • Customer accounts
  • Custom URL
  • Free domain for a year 
  • No Wix ads
  • Customized reports 
  • Unlimited Wix bandwidth
  • 50GB storage space
  • Unlimited video hours
  • Priority customer support
  • Paid subscriptions
  • Abandoned cart recovery
  • Unlimited dropshipping products
  • 24/7 fast customer support
  • Automated sales tax calculation on up to 500 transactions per month 
  • Up to 3000 customer reviews

The Business VIP plan offers enough space for all your website data, images, and multimedia files. Also, you can upload product videos to inform customers about your product’s features and specifications. 

If you want the Wix team to answer your queries promptly, that’s the perfect plan for you. 

The Business VIP plan costs $40 on a monthly payment cycle, $35 if you pay yearly, and $30 if you select the two-year subscription. 

It’s worth searching for a Wix promo code in 2022. But currently, you can get a 50% discount. It’ll cost $17.50 annually and $15 with a two-year subscription. 

Does Wix Offer a Money Back Guarantee?

You can cancel the premium plan within the first 14 days for a full refund. But if your two-week trial ends, you can still contact customer support and explain why you need a refund. 

Is Wix Expensive Compared to Other Builders?

You’ll find Wix among the most affordable options for building websites. 

The platform offers fewer features than WordPress and costs more. But if we compare it to website builders like Weebly and Squarespace, Wix comes cheaper with more design choices and third-party integration. 

How Much Does Wix Domain Cost?

You can get a free domain with a yearly subscription to a website or business plan. Keep in mind that the Wix domain cost after a year is $14.50

If you want to continue running your website, you’ll have to renew the domain in a year. It’ll cost you $13.95 if you get it for two years.

But how much does Wix hosting cost? The platform offers free hosting to all users. 

How Much Does a Wix Logo Cost? 

The website builder charges $12.99 for a basic logo and $49.99 for high-resolution logo files, vector files, and a social media kit.

Other Wix Costs You Should Be Aware of 

Wix is much more than a website builder. It offers various features to improve your online presence, engage with customers, and give your website a professional look. But they often come at a cost.

Wix Email Cost

None of the platform’s premium plans offers an email address or a mailbox. So if you want a professional-looking email such as info@abc.com, you’ll have to purchase it separately. 

You can purchase a Google Workspace Mailbox account directly from Wix. 

The package includes:

  • Custom email address
  • Access to Google Calendar, Sheets, Doc, and Slides
  • 30 GB of Google Drive and inbox storage
  • Desktop and mobile use

Purchasing an email address through Google Workspace costs $6 per month.

Ascend — Wix Plans and Pricing 

Thanks to the Wix Ascend plans, entrepreneurs, freelancers, and business owners can engage with customers, enhance their marketing strategies, run professional campaigns, and increase sales.

Wix offers four Ascend plans, available as a separate subscription.

Ascend Free

We recommend Ascend Free to freelancers who want to get their feet wet. 

One of the most significant drawbacks of the free plan is the displayed Ascend branding. Still, it offers quite a few features:

  • SEO tools 
  • Three email marketing campaigns per month (up to 5000 emails)
  • Five customizable forms with limited features 
  • Two automations
  • Chatbox with Ascend branding
  • Three social post campaigns per month  
  • Four created videos with Video Maker 
  • Price quotes with Ascend branding 

Ascend Basic

But how much does Wix cost with Ascend Basic? Let’s first see what it offers:

  • No Ascend branding on the webpages
  • 10 customizable forms
  • Five email marketing campaigns (up to 9500 emails)
  • Five monthly social media post campaigns
  • Website sync with Gmail and Facebook Messenger 
  • Seven automations and up to two follow-up actions per each
  • Chatbox 
  • Option to create five videos
  • 50 lead capture forms
  • Real-time customer details

Ascend basic costs $10 per month.

Ascend Professional

Compared to the Basic, the professional plan offers extensive features, which work great for startups:

  • No Ascend branding on webpages
  • 30 customizable forms with an unlimited number of fields
  • 20 email marketing campaigns (up to 50,000 emails)
  • 20 social media post campaigns per month 
  • Website sync with Gmail and Facebook Messenger 
  • 20 automations and up to 10 follow-up actions per automation 
  • Chat automation
  • Assign tasks and contacts to five contributors 
  • Payment forms
  • Scheduled chat hours
  • 10 videos with Video Maker
  • 150 lead capture forms
  • Real-time customer details 
  • Accept payment through chat and forms

The Wix website builder cost of Ascend professional is $24 per month.

Ascend Unlimited 

We recommend this plan for medium to large-sized businesses. Compared to the other three, this is the most expensive and extensive plan. Here’s what it covers:

  • No Ascend branding on webpages
  • Unlimited lead capture forms 
  • Email marketing campaigns with no restrictions (up to 100,000 emails)
  • Unlimited social media post campaigns per month 
  • Website sync with Gmail and Facebook Messenger 
  • Unlimited automation and up to 10 follow-up actions per automation 
  • Chat automation
  • Ability to assign tasks and contacts to all contributors
  • Payment forms
  • Scheduled chat hours
  • 15 videos with Video Maker
  • Real-time customer details
  • Priority customer support
  • Accepting payment through chat and forms 
  • Unlimited customizable forms and fields 

Ascend Unlimited costs $49 monthly. 

How Much Does Wix Bookings Cost?

Wix Booking is the scheduling system that allows customers to book appointments and classes online. You can add it to your site for free. 

But you’ll have to upgrade to a business premium plan to accept bookings online.

Wix Bookings features include:

  • Reminders and notifications 
  • Appointment scheduling
  • Team calendars
  • Reporting and analytics
  • Room booking management
  • Automated scheduling
  • Employee scheduling
  • Group scheduling
  • Online scheduling
  • Online payments 
  • Payment processing
  • Calendar management
  • Class scheduling
  • Real-time scheduling
  • Reservations
a man getting a five dollar bill out of the wallet

Wix Store Pricing

Wix Store helps users to build a professional online store. You can upload products, accept online payments, and sell through various channels. And creating the store won’t cost you a thing. But if you want to get customer payments, you’ll need to upgrade to a business or ecommerce plan.

Promo Codes and Limitations 

Businesses can offer coupon codes to their customers to attract more store visitors. Also, you can specify the products to which the code applies, and you can create coupons with or without a time limit. Plus, you can limit the number of coupon uses.  

But how much does Wix cost to connect payment?

The platform has a processing fee of 2.9% + $0.30 per transaction, which varies by country. 

Wix Editor X Pricing

The Editor is an excellent tool for designers and agencies, and it offers a drag and drop interface with tons of layout options. 

You can use it to create responsive and complex website designs and includes the following: 

  • Grid layouts
  • Text scale 
  • Docking
  • Stack and scale media
  • Flexible canvas
  • Advanced sizing control
  • Custom breakpoints 
  • Flex layout

The Wix Editor X offers six plans — three website ones and three business and ecommerce plans. 

The website plans are:

  • Essential — $17 per month
  • Extra — $27 per month
  • Ultra — $39 per month

The business and ecommerce plans include:

  • Launch — $22 per month
  • Boot — $50 per month
  • Scale — $165 per month

But how much does Wix cost to maintain a Site? There’s no additional fee for that.

Auto-Renewal and How to Turn It Off

Wix subscriptions renew automatically. To turn off the auto-renewal feature, you’ll have to:

  • Log in to your Wix account and go to Premium subscriptions.
  • Click on “Show More”.
  • Click “Cancel Plan”. Then, click “Cancel Now”.
  • Provide the reason for your cancellation.

How Often Does Wix Have Sales? 

Wix offers a 50% discount on most plans as often as every two weeks. And you better wait for the sale because it’s worth it. After all, what’s better than purchasing the yearly Business Unlimited plan for $12.50 instead of $22? 

Which Wix Plan Should I Choose?

According to our review of Wix, any of the Business & Ecommerce plans works well, especially if you want a wide range of features at a reasonable price. But if you’re starting a blog, the Wix Website plans will be perfect for you. 

Is Wix Worth It?

So, how much does a Wix website cost, and should you build one? It all depends on your goals and the plan you choose.

Generally, Wix is excellent for freelancers, entrepreneurs, and small to large-sized business owners. The premium packages offer many tools to help businesses sell online. 

A Final Word — How Much Is Wix? 

The Wix revenue for the last quarter was $254.18 million. If that doesn’t tell you that the platform is popular, what does?

Wix has made building websites incredibly easy for non-developers. Besides, you can choose between eight plans and even get tools to enhance your marketing campaigns. 

Wix is more expensive than WordPress. But it offers value for money that comes with more tools than Weebly, Yola, or Squarespace. 

The platform boasts an excellent support team, an intuitive drag and drop interface, and countless professional-looking templates.

So how much does Wix cost? Pick a plan to find out.