Home → Blogging →

How to Duplicate Page in WordPress [Ultimate Guide]

Written by, Dimitar F

Updated April, 17, 2022

Learning how to duplicate page in WordPress can help you save time when you update content or change your website appearance. It’s a winning strategy if you know the right way to use it. We’ll guide you through the whole process.

Let’s explore the primary reasons to duplicate in WordPress, how it differs from copying content, and how to do it efficiently. Here’s what we’ll cover:

Is It Possible to Duplicate a Page in WordPress?

Yes, it is. The good news is you can easily copy a page in WordPress. And it can be very beneficial, especially when your business focuses on delivering quality, updated information to your audience. 

Duplicate Pages in WordPress vs. Duplicate Content 

Before we jump into creating a WordPress clone page, let’s first review the difference between duplicate pages and content to eliminate any confusion. Duplicate content is a black hat SEO strategy, where much or all of the content is copied from elsewhere on the web. It’s an explicit attempt to up the site ranking fast. But copied content is unacceptable, so search engines penalize it. Aside from a drop in the site ranking, the site owner also gets a penalty.

In contrast, a duplicate page is a white hat SEO strategy that focuses on keeping the page’s structure, layout, and template. The purpose is to use the copied page as the foundation or inspiration for a fresh one. And this strategy doesn’t include a penalty. 

Now that you know the difference between the duplicate page and content, let’s dig deeper to find out why you should use this.

Top Reasons to Duplicate a WordPress Page

Here are the most common reasons for duplicating a page in WordPress: 

Specific and Proven Layout

You want a specific layout that has worked well for you on other website pages. So you can duplicate the structure and refresh the content. 

That’s a good idea because web design stats for Australia indicate that many people stop using a website because of poor user experience like:

  • Slow loading images
  • Lengthy page content
  • Visually unattractive layout

So if you have a proven layout you can use, it’ll be easier for you to deliver a great customer experience even when you add new pages to your site.

Save Time and Boost Efficiency

Once you know how to duplicate a page in WordPress, you can draft your pages and use them quickly when developing and posting new content. It’ll speed up the process and ensure quality, which will help improve your web ranking.

Did you know that statistics for small businesses in Australia show that 59% of them don’t have a website? So if you have one, you’re already ahead of the curve. Plus, if you use the right strategies, like the WordPress page duplicator, you can spear your way through the competition faster. 

Duplicate for Custom Coding 

Working with custom CSS and HTML code can be challenging if you have no technical expertise or knowledge. But if you still want to use that, you can make use of the duplicate pages to transfer the custom code from your web developers to a new page.

There are several ways to go about it. And the most effective, safe, and easy one is to install a WordPress duplicate page plugin. 

How to Duplicate Page in WordPress With a Plugin

Using a plugin is the best method. It’s easy to use and the safest way to duplicate posts and pages without directly modifying the site code. So you can maximise performance even if you’re not a tech whiz. 

Before you get started, it’s good to know the difference between WordPress pages vs. posts. In short, the former is static content, while posts are regularly updated and have more timely content. Depending on your business and website, you can have static content, posts, or a combination.  

Page Duplicate

We recommend using the WordPress Duplicate Page plugin. You can use it to reproduce regular and custom posts, too. Also, you can save the copies as drafts, private, public, or pending. 

Go to WordPress official site to find and download the plugin. Next, install and activate it. Configure the settings per your requirements. Now, you can get started. 

To duplicate, go to the Pages tab and press “All” or “Posts.” Select All to choose what you wish to copy. Next, click on the tab “Duplicate This.” That’s all there is to it.

Post Duplicate 

You can also use a plugin to duplicate a WordPress post quite easily. It clones everything from the post to the associated comments. Also, it has suffix and prefix options, helping you to differentiate between the clone and the original post.

You can choose multiple posts and clone them all at once with the help of the bulk action in the Duplicate Post plugin. 

Duplicating Multiple Pages or Posts

Your go-to option for multiple content is the Duplicate Page and Post plugin. Although it’s not as feature-rich as the two, it makes up for it in speed.

It’s perhaps the most lightweight plugin that provides a quick way to clone WordPress pages and posts.

multiple wordpress logos on a dark background

Best Duplicate Page Plugin for WordPress

The plugins above will get the job done for free. But if you’re willing to spend a few dollars for more features, here are some recommendations:


The WordPress page Duplicator plugin is among the top choices. Along with duplication, it also scans your site to see if everything’s working. Plus, it highlights large files. If you’re using the Duplicator Pro version, you can back up large files using a cloud storage service or FTP.  It also supports multi-threading to process backups fast.


It’s an excellent plugin in terms of value for money. Plus, you can use it for cloning both pages and posts. It can also check for malware and scan for user errors or deleted files. In short, Backup Buddy is a feature-rich plugin with high customization that provides a reliable import tool for cloning, migration, and security scanning.

If you don’t want to spend extra money on plugins, you can learn to make a WordPress duplicate page without a plugin. We’ll guide you through the whole process below.

How to Duplicate a WordPress Page Without a Plugin

If you have a good understanding of WordPress coding and development, you can easily duplicate pages without a plugin. Try doing it from the functions.php code, which you can open via Secure File Transfer Protocol.

The other way to make a duplicate page in WordPress is to copy-paste it manually. Here are the steps to follow:

  1. Open the WordPress post or page you wish to clone.
  2. Next, click on the tab “More Tools and Options.”
  3. Here, you should see the option “Code Editor.” Click on it to proceed.
  4. Copy the code.
  5. Once you have copied the post or page code, click on “New Page” or “New Post.”
  6. Open the Code Editor to paste the code.
  7. Again, click on the tab “More Tools and Options.”
  8. Here, choose the “Visual Editor” option, and you’ll see that the duplicate post or page is created.

The Ultimate Question — Should You Duplicate With or Without a WordPress Plugin?

It’s quite easy to duplicate pages in WordPress without a plugin, but we still recommend using a plugin. Here’s why:

Focus on Core Business

With a plugin, you can save time and focus on your core business. You can duplicate while ensuring your site performs well and delivers an excellent user experience with attention to customer service and other revenue-generating areas. Plus, manual duplication can take a long time.

Take Bulk Action

If you perform the task manually, you’ll have to duplicate each page and post them separately. With a plugin, you can use the bulk action to copy multiple pages simultaneously.

Provide a Reliable Backup Solution

A website builder service plugin will allow you to duplicate the entire site efficiently. It’s the best way to ensure a reliable backup solution. You have to download the archived backup files to restore the website to a new location. It should all be part of your pre-launch website checklist.


In a nutshell, we believe that keeping your site updated and delivering a quality user experience when you learn how to duplicate page in WordPress is easier. It’s safe, fast, and efficient. You can optimize layouts and structures that work best for your website and use them to your advantage.