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Strikingly Review

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Updated January, 17, 2022

Strikingly believes wholeheartedly that the internet should be a shared space with unlimited ideas. That’s why it has set out to bring easy website building and design to everyone, no matter their capabilities. For instance, the service has aided a budding actor’s portfolio to the point of a successful hire. 

It’s all about sharing information, and everyone should have that opportunity. So our Strikingly review is suitable for both newbie website creators and experts in the field.

What Is Strikingly?

Dafeng Guo, David Chen, and Teng Bao launched their website builder Strikingly in 2012. Their goal was to help anyone build functional and free websites in no time.  Also, the platform’s focus is on mobile-friendliness and single-page websites.  

The point-and-click editor is easy to navigate through, and the builder comes with amazing features that cover everything you need for your website.

Who Can Benefit the Most From Strikingly’s Services?

  • Individuals — Strikingly is for anyone who needs an elegant website.
  • Small business owners — It’s the perfect fit to showcase your product and promote your brand.
  • Portfolio, CV, and Event — Due to its design, the platform is a superb choice for anyone who needs to showcase their resume or a portfolio. Also, it’s great for events because the templates make the information easy to spot.

Strikingly Review of the Main Features

  • Mobile-responsiveness — Strikingly helps you create mobile-friendly websites with no effort. There’s a preview mode for mobile, desktop, and tablet, so you can change and adapt as you see fit.
  • SEO tools — You can add meta titles and keywords to rank your website better on search engines.
  • Ecommerce tools — If you have an online store and a premium plan, you can easily add more products. For example, you can sell up to five products on a limited plan, and with a Pro plan that can go up to 300.  
  • Single-page websites — Strikingly specializes in one-page websites, but you can also build a multiple-page one.
  • Free plan — While the platform offers a free plan, it’s a bit limited. For example, you can add only one product to your online store.
  • Resources — If you’re not sure about a specific feature, you can find answers in the extensive Strikingly website builder blog. 

Setup Process

The Strikingly builder is remarkably easy to use. But first, you’ll need an account.

Screenshot of Strikingly website's home page

Once you sign up, the second step is to select a template. Once you do that, you’ll enter the website editor. 

screenshot of strikingly's setup process 1

While you can explore the editor on your own, Strikingly offers a quick tour to get you started.

Screenshot of Strikingly's setup process 2

Whichever option you choose, getting a grasp of the website editor won’t be time-consuming. In half an hour, you’ll know everything you need to use this website development tool effectively.

Ease of Use

Strikingly makes adding and editing your site’s content relatively easy. You’ll find everything you need to start customizing in the editor’s left sidebar. But at first glance, the interface looks a bit cluttered.

If you’re a beginner, you might find the design options overwhelming at first. But once you go through the animations, text sizes, fonts, and colour schemes, you’ll know how to polish your site. The same goes for the Settings tab, where you can add basic information about your website and manage domains and SEO settings.

But we’ll get to that a bit later. For now, let’s focus on managing site elements and see how easy it is to customize Strikingly websites.

Point and Click Editor

Strikingly is a point-and-click website builder. If you click on an editable item, you’ll see the editing options. You can add anything from content in rows and columns to plain text, buttons, and galleries.

Screenshot of Strikingly example website 1

Some of the builder’s features, like writing your own HTML code or adding custom sections, aren’t available on the free plan. While you can still add these features to your site and explore them, once your website is live, they won’t be visible unless you upgrade to a pro version.

Image and Content Editing

One of the Strikingly websites pros is the extensive library that features high-quality images from Unsplash. You can use them to enhance your content. More importantly, once you add images to your site, you can edit them with the Strikingly Image Editor.

Screenshot of Strikingly image editor

The editor lets you adjust the brightness, contrast, and saturation levels of your images or crop and resize them. The cropping options range from custom dimensions to predetermined aspect ratios like 3:2, 4:3, and 16:9.

Strikingly supports basic content editing options. You can highlight your content with bold and italics formatting or add bulleted and numbered lists to it.

Screenshot of Strikingly content editor

Apart from that, you can add links and change the text font, size, and colour. Even though these content editing options are pretty standard, they’re simple enough and do the trick.

Strikingly Templates

The builder’s library features 29 templates. They’re divided into six categories: 

  • Business
  • Personal
  • Portfolio
  • Blog
  • Store
  • Startup

While the themes aren’t numerous, users get a lot of freedom to customize them.

Screenshot of Strikingly templates

You can change template properties like the colour scheme or font size and colour. Also, you can switch to different menu types. Plus, all templates are free.

Unfortunately, you can’t develop your own theme and upload the code to the builder. But that’s understandable as Strikingly focuses on users without code or design knowledge.

The company behind the website building tool focuses on delivering mobile-first website experiences. So you can expect cross-compatibility from any Strikingly-powered website.

The editor lets you preview your site on different screens to make sure it displays correctly everywhere. As the builder supports adding images and videos to your website’s background, it’s best to set its size to 1600 pixels by 900 pixels to ensure there won’t be any glitches or bugs on any device.

Strikingly Pricing

The builder offers four plans: 

  • Free
  • Limited
  • Pro
  • VIP

If you decide to get any of the paid plans, know that Strikingly accepts two payment methods — credit cards and PayPal. Also, domains with .net, .org, .com, .me, and .co extensions cost $24.95/per year, as does domain renewal.

Additionally, Strikingly separates the Custom Email plan from the rest. The builder lets you add a professional-looking email account for $25 per year.

screenshot of strikingly's pricing plans

Free vs Paid Plans

So, is Strikingly free? If you opt for the Free plan, it is. With it, you can create single-page websites with a free subdomain, 5GB of bandwidth, and 500 MB of storage space. That said, you can only make one website and add one product to your online store with the free plan.

The Limited plan is slightly less limiting and the cheapest in Strikingly pricing. It supports creating and connecting two websites to a custom domain. Strikingly refers to these sites as Limited sites. The plan lets you add unlimited free sites and expand your online store by adding five products. With the Limited plan, you also get 50GB of bandwidth. Besides, if you choose a yearly or two-year subscription, you’ll get a free domain for a year.

The Pro plan supports three sites with Pro features, i.e., connecting your custom domain, adding multiple pages to your site (max. 100), site search, and password protection.

That said, if you create five sites on the Pro plan, only three can have Pro features. The remaining two can only use the free features. Apart from that, the Pro plan also lets you add up to 300 products to your online store, invite collaborators, and add Mobile Action buttons. These buttons allow your mobile visitors to call you or find you on a map from their mobile device.

The VIP plan includes all features from the Pro plan and more. With it, your online store can have up to 500 products, and you can create five Pro sites. Also, the plan includes account management, English phone support, and priority support. The Strikingly ratings for it are favorable.

Hidden Costs

The builder’s paid plans exclude some features and services that come at an additional cost. For instance, if you’re transferring a domain you already own to Strikingly, the builder will charge you for it.

You should also check if your subscription includes premium paid integrations. While calculating the Strikingly cost, you should also consider whether you’ll need to buy more sites as that will increase the overall cost, too.

Billing Cycles

Strikingly has a lot to offer in discounted pricing plans. But the cost depends on the length of your subscription. You have five options:

  • Monthly
  • Yearly
  • Two-year
  • Three-year
  • Five-year

With a monthly subscription, you can get any of the four plans: 

  • Free
  • Limited ($12)
  • Pro ($20)
  • VIP ($59)

With a yearly subscription, the price of the Limited and Pro plans drops to $8/month and $16/month. A two, three, or five-year subscription will cost even less. For example, a five-year Pro plan subscription will save you $528.

Additionally, if you plan on using a Strikingly coupon code, note that all discounts apply on your next billing cycle.

Strikingly Features Review 

Let’s have a closer look at what Strikingly has to offer.


All website builders come with ads and branding, and you can remove them by purchasing a plan. With Strikingly, the function is available from the Pro plan onwards

Performance (Loading Speed and Uptime)

A slow load time can hurt your site, so our Strikingly review ranks this aspect as crucial.

Speed-wise, the platform has a lot of functions to keep your site running as quickly as possible. But ultimately, it’s down to what you put on the page. In short, aim to limit videos, large images, and moving components. 

We ran the site on GTmetrix. It got an A with a performance score of 98% and a structure score of 89%. Those are fantastic numbers!

screenshot of Strikingly's performance test

But running the site through Google PageSpeed Insights didn’t show the best results. Strikingly scored 36% for the desktop version, and the mobile site got 46%.


The platform has all its ecommerce functionality built-in for your convenience. All you have to do is add a Simple Store section to your templates. Then, you can create your online store by linking products, payment methods, and shipping. 

Note that if you’re on a free or limited account, you can add between 1–5 products. In contrast, unlimited plans can sell 300–500 products.


You can add forms to your site in no time, including contact or sign-up form


The newsletter tool will help you establish customer relationships. With it, you can send over 2,000 notifications and notes on a paid plan. 

If you go through a full Strikingly features review, you’ll see the option to add an audience plan to your subscription, which we highly recommend. Having seamless ways to contact users is a serious time saver.


There are four membership options:

  • Free: You can get a Strikingly website for free. It includes 5GB bandwidth, 500 MB storage, and space for one ecommerce product. 
  • Limited: For $8 a month, you can build two limited sites, a free domain for a year, 1GB storage, and space for five products. 
  • Pro: This plan gives you three pro sites for $16 per month. It comes with a custom domain, unlimited bandwidth, custom forms, and space for 300 products.
  • VIP: It’s the ultimate subscription with five VIP sites, space for 500 products, everything on the Pro plan, and a 0% transaction fee — all for $49 per month

There’s something for everyone. Also, you can add a coupon system to your payment method. 


So, we know the plans and their features, but is Strikingly safe? The short answer is yes. Don’t stress about your personal information. 

The shipping functionality is part of the Simple Store site section. You can send out products quickly and easily once customers input their details.

Domain name

Strikingly gives you your own domain name on all paid plans. On the free plan, your domain will look like strikingly.com/yourdomain. 


There’s no point in having a site if you don’t know how to interpret the data to improve performance and user-friendliness.

Luckily, the Strikingly website builder has all the analytics built-in, so all you need to do is read the charts and reports. It’s convenient.


Blogs allow customers and users to engage with your site and learn more about topics of interest. A Strikingly blog usually has a simple layout. Also, each blog gets its own page. 

Social Networks

You can link all your socials to your site with ease. Additionally, you can show the live feeds on your page. 


Obtaining personal data from users is a massive part of any site. So you need to ensure your customers are protected from day one. 

And is Strikingly safe? Well, to put your mind at ease, it has multi-layered security, ensuring that all information and your user’s data are safe at all times with a built-in HTTPS.

SEO Features

Your site has an SEO overview straight from Strikingly, and you’ll get tips on how to improve optimization on each post and page. 


With Strikingly, you can create a gallery of images and videos to add to pages quickly and without hassle. Also, you can resize and change the layout. 

Password Protection

Not all users should have access to all pages and features. You can add a password to a Strikingly blog or page to keep things simple. That way, users will need to enter a code or password to access the content.

Payment Options

Strikingly has three options:

  • Stripe payments
  • Paypal
  • Offline payment methods


Each subscription comes with limited storage space:

  • Free: 500 MB for the whole site
  • Limited: 1 GB for each site
  • Pro: 3 GB for each site
  • VIP: 10 GB per site

If you have a basic site, the Pro option should be enough. 


You can create a site with multiple language options, but there are a few things you should know. The service doesn’t translate the content or Strikingly templates for you. 

So, here’s what you do:

  1. Clone the site in the original language.
  2. Change the site language of the clone.
  3. Upload the translated content. 

Mobile Websites

All sites are mobile-compatible. Strikingly lets you add and remove content specifically for a mobile site to display everything properly without affecting load times. 

Add-ons (widgets)

Widgets keep your site interesting. And Strikingly offers a massive range, including gallery, social media, and event widgets.

Strikingly Features Table Rating

Here’s a breakdown of all the features:

Feature Comment Rating
Performance (loading speed and uptime) You want to avoid slow loading at all costs. Strikingly aims to run sites smoothly and will give you advice on how to improve along the way. 3.5
E-commerce E-commerce is vital for all sites with products or services. 5
Forms Forms help you communicate with users. 5
Newsletter If you don’t need formal communication, a newsletter can keep users up to date.  5
Memberships You can choose from four options, and each has its pros. 5
Coupons Discounts are a great way to invite new users. 5
Shipping Shipping is often overlooked, but it’s crucial to your brand. If consumers can’t get the products, what’s the point? 5
Domain name Domains are often the first aspect a user will see. Your name is how any person or business finds you online. 4.5
Analytics Analytics gives you critical insights into your audience. It’s vital for improving your site. 5
Blog Blogs keep users up to date on your content.  5
Social networks That’s how customers engage with your brand so always keep them informed on the latest news.  5
Security Data protection is crucial, and Strikingly has an advanced system to ensure safety. 5
SEO features Optimizing helps your content stay relevant and searchable. It affects your online rating and reachability.  4
Galleries You want a broad range of images to keep your content exciting and visually stunning.  5
Password protection Password-protected content lets you direct information to specific users. 5
Payment options Keep things simple with payments. It’s easy to lose a customer if you add too many steps. 5
Storage You need enough space to keep all your site data running smoothly. 4
Multilingual If you have an international brand, you can’t rely on one language option.  4
Mobile websites More and more shopping happens on mobile sites, so compatibility is a must.  5
Add-ons (widgets) Widgets help you have interesting, fun, and eye-catching content.  5

Strikingly Ratings and Reviews 

Many users love how easy the site is to navigate and how responsive it is to changes. They love the layout and the templates.

To get a better idea of what users truly think, we read their reviews. Unfortunately, there weren’t many, to begin with. Strikingly complaints revolved around billing inquiries, which isn’t an accurate representation of the full service. On G2, the platform gets 4 stars out of 33 reviews. But Trustpilot users disagree and give it only 1.8 stars for the same number of opinions.

The lack of feedback is disappointing. The website builder is great, and we haven’t had any issues so far. 

Main Competitor — Strikingly vs WordPress

Both services help their users create websites with ease and little to no coding. But they offer different options. 

WordPress is by far the most famous website builder. It holds a massive market segment with 42% of the web running on it. Besides, it has built up its customer base with reliability and user-friendliness. 

That said, some WordPress functions suit more advanced website creators. But the basics are still super simple, and you’ll figure them out in no time. 

Strikingly’s service is built for convenience from start to finish. It offers many of the same functions, but they’re a bit easier to use than WordPress. 

Each platform offers four plans. Strikingly prices range from $8–$49, whereas WordPress will cost $4–$45. Ultimately, WordPress is the cheaper option, but you still might want to consider Strikingly if you’re more of a beginner.

Strikingly Alternatives

When it comes to finding the website-building tools needed for your site, you have plenty of options. Let’s have a look at how the competitors stack up. 

Strikingly vs Wix

Wix is a popular website builder, and most users prefer it for blogging websites. Also, compared to Strikingly, it has a lot more templates. 

Strikingly is an up-and-coming website builder that offers the same functions in a more user-friendly way. Price-wise it’s between $8–$49, while Wix costs $4.50–$24.50, depending on the plan. 

Strikingly vs Squarespace

The most significant difference between these two is the ease of use. Strikingly is specifically for first-time users. 

While Squarespace isn’t difficult to use, you may need some time to adjust to the format. Still, if you have no trouble adapting to the software, there’s even an option for advanced developers. 

Strikingly is perfect for small businesses or those looking for one-page designs over a full-blown massive site. 

Webflow vs Strikingly

While they’re both excellent website builders, Webflow is more for developers as it has functions that involve coding. 

Strikingly is more for beginners that need basic functionality. But you can check out the Webflow features and pricing to get a better idea and decide which one is more suitable for your needs. 

Strikingly vs Weebly

Strikingly is a point-and-click website editor without changing HTML code and CSS. In contrast, Weebly has a drag and drop functionality, and you can also play around with the HTML/CSS.

Both builders are excellent for small businesses and individuals, but Weebly is better for large business websites. For more details, check Weebly’s main features and compare the ones you need.

Customer Support

Screenshot of a Strikingly's customer support page

Strikingly offers 24/7 live chat support. The agents are very polite and reply to queries almost instantly. While writing this review, the live chat team was available to us at all times, and they invested both time and effort to give us the best possible answers.

Apart from its live chat functionality, Strikingly offers email support and an extensive knowledge base. Still, phone support is only available to VIP users.


Strikingly is a convenient website builder perfect for those just getting started with website creation. The platform has all the basics, like templates, widgets, SEO functionality, and ecommerce compatibility. 

Its biggest advantage is that everything is set up simply, making it much easier to create your site. 


What is Strikingly used for?

Strikingly is a website builder made specifically for first-time users that want a convenient and straightforward way to start and manage a website.

Is Strikingly really free?

Yes, the free version won’t cost you a thing. That said, it’s limited, so if you’re looking for more functions, we recommend checking the paid options, which range between $8–$49.

Is Strikingly legit?

Yes! This question always comes up when a service offers a free version. But don’t stress. It’s all legit and safe.

Is Strikingly good for SEO?

Strikingly has SEO functions, but reviews mention they could work a bit better. Still, optimization is all about putting in the work to finetune your content. 

Is Strikingly good for ecommerce?

Based on our Strikingly review, the built-in ecommerce functionality is adequate. All you need to do is add the Simple Store to your site.